MATTHEW TIAN.

Japan BusinessLaunch & Operations.

Professional portrait of Matthew Tian

Japan Business 0→1｜Cross-border Operations｜Project PMO

I work on cross-border and new-business challenges with unclear boundaries, multiple participants and a need for practical execution. Across Japan operations built from zero, overseas subsidiary management, Japan B2B market development and cross-border PMO, I organize objectives, people, responsibilities, processes and external resources into work that can be executed and operated.

Selected Work Career Profile →
一

SELECTED WORK

The three core cases cover business launch, cross-border operations and complex project execution. Across different industries and project types, the method is consistent: clarify structure and responsibilities, connect people, resources and specialist teams, then make complex work executable and sustainable.

1Core Representative Cases

3 CORE CASESThree Core Representative Cases

01｜AXXZIAOPERATE

Multi-location Subsidiary Operations

株式会社AXXZIAOverseas Subsidiary Operations

I was responsible for establishment and operations management across Singapore, Hong Kong, the United States, Shenzhen, Shanghai and Japan. The scope covered new-location launches, existing-location operations, and management systems for budgets, reporting, approvals and cross-border coordination. My scope also covered HR and administration, contracts and payments, governance and risk management, and operating foundations for US e-commerce.

View Case
6Locations
  • Singapore city view
    Singapore
  • Hong Kong city view
    Hong Kong
  • United States city view
    United States
  • Shenzhen city view
    Shenzhen
  • Shanghai city view
    Shanghai
  • Japan city view
    Japan
City Image / Source ↗
  • New-location Launches
  • Existing-location Operations
  • Subsidiary setup and operations / Budgets and reporting
  • HR · Finance · Legal · Administration coordination
  • Approvals and payments / Governance and risk management

I was responsible for establishment and operations management across six locations, covering new-location launches, existing-location operations and the subsequent development of management systems.

02｜Taipu JapanBUILD

泰璞（上海）电子商务股份有限公司
Japan Operation / Taipu Japan

Japan Business Launch — 0→1

  1. Entity

  2. Office

  3. Team

  4. HQ Coordination

  5. Operations

Starting with the Japan entity, office, team and role design, I established reporting and coordination between China headquarters and Japan. I also advanced PB/NB, OEM/ODM, suppliers, pricing, quality, import/export logistics and customer business, moving the Japan location from a legal entity into functioning business operations.

Japan-side daily operations / Product and trade business / HQ coordination

View Case →

03｜Cross-border Project PMOCOORDINATE

Cross-border Project PMO

M&A Project Context

For M&A, investment and other complex cross-border projects, I organize scope, participants, information, issues, owners and deadlines from the business side. I coordinate internal teams, transaction parties and external specialists, turning fragmented information and professional input into decisions management can make and actions teams can execute.

Business-side Project Lead / PMO

View Case
Interwoven ribbons become ordered, representing project structuring and coordinated execution
  1. Structure
  2. Coordinate
  3. Control
  4. Move Forward

2Supporting Applied Projects

Applied Business Systems

Planning and 0→1 Execution

These supporting projects show how I translate business objectives into plans, processes, tools and practical execution, complementing the core cases.

シントヨトラスト株式会社

01｜SHINTOYO TRUST

Business & Sales Enablement System

Medi Hub Project

For overseas customer development in premium real estate, I reorganized fragmented property information, website content, sales materials and proposal logic into reusable tools for project introductions, customer conversations and sales proposals.

BUSINESS NEED

Business Objective

Overseas customers considering premium property in Japan need to understand the property, conditions of use, surrounding area and points requiring further verification quickly.

MY WORK

My Work

Reorganize property information, website content and sales materials into a consistent communication structure, from project facts to customer proposals.

  1. Decision information

  2. Sales materials

  3. Website content

  4. Customer proposals

OUTPUT

Practical Outputs
Sales Information Structure
Sales Information Architecture
Website Content
Website Content
Proposal Logic
Proposal Logic
Communication Tools
Communication Toolkit

PUBLIC RECONSTRUCTION

Reconstructed for Public Portfolio

Restructuring Sales Materials

Sales Information Architecture

Organize the information customers need for decisions into a reading sequence: project facts → use context → asset conditions → points to verify.

  1. 01
    Project Facts

    Property facts · Building and floors

  2. 02
    Use Context

    Access · Neighborhood information

  3. 03
    Asset Conditions

    Asset Conditions

  4. 04
    Points to Verify

    Review and Verification

Fragmented project information → Customer-facing sales narrative

Reconstructed for public presentation. Excludes internal prices, returns, lease terms and unpublished partnership information.

Brand and business concept · Planning proposal

02｜Kabuhimecha / 歌舞姫茶

0→1 Brand & Business Concept Development

From brand concept to product identity, packaging, customer experience and seasonal and membership extensions: a product experience system designed for ongoing development and operation.

  1. Concept

  2. Product system

  3. Customer experience

  4. Operations

Kabuhimecha product and packaging proposal showing tea-base identification, hot and cold cups, bags and customer touchpoints
Product and packaging development · Concept renderings, not photographs of manufactured products

Based on the Kabuhimecha Brand Experience Extension Proposal. This shows a planning structure, not a claim of commercial operation.

Planning · Preparation · On-site operations

03｜Premium Porridge Pop-up Shop

Premium Porridge Pop-up Shop

Pop-up Launch & Operating System

View Case →

For the Premium Porridge Pop-up Shop, I broke product, procurement, cost, equipment, staffing, on-site workflows and event operations into executable tasks. Schedules, checklists and management documents connected preparation with 0→1 on-site execution.

  1. Planning

  2. Product and menu

  3. Procurement and cost

  4. People and site preparation

  5. Pop-up operations

Reconstructed Premium Porridge Pop-up Shop operating structure: checklists connect product, procurement, cost, people and on-site preparation to organize event execution.
Reconstructed preparation and on-site operating structure for the Premium Porridge Pop-up Shop, showing task breakdown, execution workflows and management documents.

Medi Hub Project Context

04｜金池株式会社｜KINRI

Restaurant Marketing Communication

KINRI Official Website ↗

KINRI is operated by 金池株式会社. Within Medi Hub projects, I contributed to promotional planning, menus and social media communication.

  1. Business requirements

  2. Promotional planning

  3. Social media / Menus / Market-facing materials

Black-and-gold KINRI course menu and food promotional visual for 金池株式会社, with complete menu information on the right
View Full Menu ↗
二

CORE CAPABILITIES

Where strategy
becomes execution.

  • Business Launch

    1. Concept

    2. Structure

    3. Execution

    Organize the entity, team, responsibilities, supply chain, customer processes and operating foundations needed for Japan entry or a new business, moving the concept into execution.

  • Cross-border Project PMO

    1. Headquarters

    2. Local Team

    3. Specialists

    Structure scope, responsibilities, dependencies, information and decisions in projects spanning companies, countries and specialist teams, so participants can advance within a shared framework.

  • Operations Build

    1. Processes

    2. Control

    3. Operating System

    Turn fragmented work that depends on individual effort into clear processes, management rhythms, reporting mechanisms and sustainable operations.

三

CAREER

Japan Business × Cross-border Operations × New Business Execution

View Full Career Profile →

  1. 2014 — 2018

    河西工業株式会社

    Global Automotive Interior and Exterior Supplier

    Tokyo Stock Exchange Listed · 7256

    Current market: TSE Standard

    Company Website ↗

    Corporate Sales / CKD Exports

    Corporate sales, delivery, quality and receivables management, and CKD exports in Japanese manufacturing.

    Company Context and Full Experience →

  2. 2018 — 2022

    泰璞（上海）电子商务股份有限公司

    Japan Operation / Taipu Japan

    E-commerce / Retail / Supply Chain

    Historical company domain: taipuglobal.com

    Japan Business Launch / Operations

    Japan entity establishment from zero, office and team setup, headquarters coordination and Japan-China business execution.

    Company Context and Full Experience →

  3. 2022 — 2023

    浙江耀阳新材料科技有限公司

    Japan Entity: SUNLIKY日本株式会社

    Advanced Polymer and Composite Materials

    Founded 2013 · 400+ employees / 50+ patents

    Company Website ↗

    Japan Market Development

    Market development, customer engagement and product introduction for major Japanese manufacturers.

    Company Context and Full Experience →

  4. 2023 — 2025

    株式会社AXXZIA

    Beauty / Cosmetics · TSE 4936

    My tenure was primarily during its TSE Prime listing

    Company Website ↗

    Location Establishment / Overseas Subsidiary Operations

    I was responsible for establishment and operations management across six locations, covering new-location launches, existing-location operations and the subsequent development of management systems.

    Company Context and Full Experience →

  5. 2025 — Present

    Medi Hub株式会社

    Cross-border Healthcare / Medical Tourism

    Established 2014 · Paid-in capital ¥35M

    Privately Held

    Company Website ↗

    Business Planning / Cross-border Projects

    Employee Until March 2026Business Contractor Since April 2026

    Management strategy, new business, cross-border projects and investment- and business-related initiatives.

    Primary Assigned Companies
    SHINTOYO TRUST ↗ / Belle Vision ↗ / 金池株式会社 | KINRI ↗

    Company Context and Full Experience →
四

PROFILE & TRACK RECORD

EXECUTION TRACK RECORD

Execution Track Record

01｜

BUILD

Japan Business Launch — 0→1

Entity → Office → Team → HQ coordination → Operations

Taipu Japan

02｜

OPERATE

Multi-location Operations

6 Locations / Budget / Reporting / Governance

AXXZIA

03｜

DEVELOP

Japan Market Development

New Business → Prototype → Mass-production Discussion

SUNLIKY

04｜

DELIVER

Commercial Accountability

¥1.45B / 107%

河西工業株式会社 · 2017

Since 2014, my career has progressed from corporate sales and CKD exports in Japanese manufacturing to building Japan operations for a Chinese company, Japan B2B market development, overseas subsidiary management, management support and cross-border projects. My working environments span automotive manufacturing, e-commerce, functional materials, beauty, healthcare and investment-related projects.

At KASAI, I managed customer business from orders, quotations and delivery through invoicing and receivables, alongside CKD exports to overseas locations. At Taipu, I advanced the Japan entity, office, team and responsibility structure, connecting China headquarters with local reporting, operations and product trade. At SUNLIKY, I coordinated customer needs, specifications, samples and prototypes with headquarters' development and manufacturing teams, advancing new projects into mass-production discussions.

At AXXZIA, I was responsible for establishment and operations management across six locations, covering new launches, existing operations and systems for budgets, reporting, approvals and cross-border coordination. During my Medi Hub period, I worked directly under management on cross-border projects and assigned-company business, extending into delegations, real-estate sales materials and proposals, artist China-market planning and social media operations. My work includes both organizing stakeholders and putting plans, documents, processes and tools into daily use.

Languages
Chinese / Japanese / English
Education
  • Yokohama National University
    Graduate School of International Social Sciences · Master of Business Administration (MBA)
  • Dalian University of Foreign Languages
    Business Japanese · Bachelor's Degree
Honors
  • 2009 · Outstanding University Graduate, Liaoning Province
  • 2008 · Outstanding Student, Dalian University of Foreign Languages
Qualifications
  • JLPT N1
  • TOEIC 810
  • Nissho Bookkeeping, Level 2
  • Japanese Driver's License
五

CONTACT

Building a businessin Japan?

If you are pursuing Japan market entry, a new business launch or a cross-border project—or need to turn complex work into an executable, sustainable operating structure—please get in touch.

TOKYO / JAPAN

English / 中文 / 日本語

Contact

Email

tianchuan2012@yahoo.co.jp

Business and Project Collaboration

Japan Market Entry
Local business preparation, operating foundations and coordination between headquarters and Japan.
New Business 0→1
From concept to responsibilities, processes, partners and execution structure.
Cross-border Project PMO
Structuring, coordinating and advancing projects across companies, countries and specialist teams.

Career Opportunities

Japan Business / Cross-border Operations / New Business / Project PMO

I welcome conversations about corporate roles, project leadership, contract work and other suitable forms of collaboration.

Executive Profile

Download Executive Profile →

Chinese PDF · 2 pages

Japanese Executive Profile PDF →